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| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Subscriber Lifecycle Management | 20% | - Subscription products, billing and renewals - Subscriber acquisition, onboarding and retention - Audience segmentation and personalization |
| Topic 2: Advertising Sales Management | 25% | - Proposal creation, pricing, contracts and fulfillment - Manage accounts, advertisers, agencies and partners - Product catalog, inventory and ad space configuration |
| Topic 3: Industries CPQ, CLM and Order Management | 20% | - Contract lifecycle management and compliance - Configure, price and quote media offerings - Order capture, fulfillment and delivery |
| Topic 4: OmniStudio Implementation | 15% | - Integrate processes across channels - Design digital experiences with OmniScripts and FlexCards |
| Topic 5: Media Cloud Fundamentals | 20% | - Overview of Media Cloud for media and entertainment industry - Integration with Salesforce platform and external systems - Core architecture, components and data model |
1. Which two objects should a consultant ensure the user has write access to, for the seller to create media plans for digital products using the Advertising Sales Management (ASM) Create Media Plan omniScript?
A) media content title
B) quotes
C) ad quote line
D) order
2. Apublisher is working with agents, which is Home's agency, to advertise Home's products. How should a Consultant create and relate these records in Advertising Sales Management (ASM)?
A) create a home account and create an agents account with an agency record type
B) create home and agents as accounts without specific record types.
C) create a home acount and agents as a contact on the home account.
D) create a home account and create an agents account with a brand record tyoe
3. Which industries CPQ API method needs to be called from the integration procedure that returns the pricing information from the out-of-the-box pricing plan?
A) createCart
B) priceCart
C) putCartsItems
D) postCartsItems
4. A digital publisher wants to integrate its google ad manager (GAM) server with advertising sales management (ASM). Which set of object need to be populated in this scenario?
A) adserver,ad server application, and ad server advertiser
B) adserver,ad server account, and ad server advertiser
C) ad server, ad server application, and ad server user
D) ad server, ad server account, and ad server user
5. A customer needs to implement an automated Continuous Integration and Continuous Development (CI/CD) workflow where developers will work on their own Developer orgs to configure different OmniScripts. The developers then need to migrate the changes they have done to a sandbox that will be used for testing before promoting changes to Production.
Which tool should developers use to automate the migration of OmniStudio DataPacks and Salesforce metadata within the Media Cloud orgs?
A) Data Loader
B) Backup and Restore Automation
C) IDX Workbench
D) IDX Build Tool
Solutions:
| Question # 1 Answer: B,C | Question # 2 Answer: A | Question # 3 Answer: B | Question # 4 Answer: C | Question # 5 Answer: D |
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