Salesforce Certified Marketing Cloud Engagement Consultant : MCE-Con-201

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Salesforce MCE-Con-201 Exam Syllabus Topics:

Salesforce Certified Marketing Cloud Engagement Consultant Sample Questions:

1. Northern Trail Outfitters wants to know the number of Contacts in their account. This information needs to be emailed to their Chief Marketing Officer on a weekly basis. What could be configured to meet this request?

A) Query the _Contact Data View and transfer it weekly
B) Query the _Subscriber Data View and Extract it weekly
C) Configure the Contact Extract Activity in Automation Studio
D) Schedule the Contacts Counts Standard Report

2. A consultant explains how a sending domain differs from a customer's primary domain. The customer is evaluating their options around configuring their domain. Which two questions should their IT team be asked? (Choose 2 answers)

A) Can they provide access for Marketing Cloud to update the DNS records?
B) Are they able to modify their domain configuration's DNS entries?
C) Will they be able to post Marketing Cloud-provided DNS files when self-hosting?
D) Does their company allow delegation of subdomains to third parties?

3. Northern Trail Outfitters (NTO) stores customer purchase data in an external system. NTO ingests this data into Marketing Cloud through a file drop automation. The automation contains an import activity which overwrites a staging data extension, as well as an SQL Query activity which brings this data into a sendable data extension.
NTO's marketing manager wants to be informed if more than 1,000 records are ever imported through this automation and would also like to prevent the sendable data extension from being updated that day.
Which solution is appropriate in this situation?

A) Implement a Wait Activity to wait until the data extension is populated with records.
B) Write a custom SSJS script to validate the row count of the staging data extension and send a notification email.
C) Place a Verification Activity between the import and SQL Query activity.
D) Split the existing activities into two separate automations.

4. Northern Trail Outfitters has integrated their Marketing Cloud account with their Salesforce sandbox. In what order should the steps be performed to refresh the sandbox in their integrated account?

A) Disconnect / Refresh / Reconnect / Synchronize / Authenticate
B) Refresh / Disconnect / Reconnect / Authenticate / Synchronize
C) Refresh / Disconnect / Reconnect / Synchronize / Authenticate
D) Disconnect / Refresh / Reconnect / Authenticate / Synchronize

5. Northern Trail Outfitters wants to connect relational data into their Journey without overloading the entry data. How should they connect the data?

A) Contact Configuration
B) Data Relationships
C) Entry Source Data Extension
D) Data Designer

Solutions: