Salesforce AP-214 real exam prep : Marketing Cloud Advanced Cross Channel Accredited Professional

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Salesforce AP-214 Exam Syllabus Topics:

Salesforce Marketing Cloud Advanced Cross Channel Accredited Professional Sample Questions:

1. An administrator needs bankers to see banking-specific Distributed Marketing content and advisors to see advisor-specific Distributed Marketing content. Which two ways can an administrator meet these requirements?

A) Financial Hierarchy
B) Role Hierarchy
C) Sharing Rules
D) Industry Rules

2. Where can you see ad details for facebook ad campaign. Both advertising campaigns and journey builder)

A) On the facebook ad channel
B) Journey builder

3. Which two statements are true when using Journey Data and Contact Data within Journey Builder?

A) Journey Data is a set of static values passed into the Journey for each contact
B) Contact Data is dynamic data that retrieves the latest value upon decision split execution
C) Contact Data is a set of static values passed into the Journey for each contact
D) Journey Data is dynamic data that retrieves the latest value upon decision split execution

4. What is the difference between an in-app message and an inbox message?

A) An inbox message only works on iOS, but in-app messages work on both iOS and Android
B) An inbox message is plain text, whereas an in-app message can be populated by a CloudPage
C) An inbox message is sent to an inbox that's part of user's mobile app, and stays in the user's inbox for a specified time, whereas an in-app message displays to the user only one time.
D) An inbox message shows only one time to the user, where-as an in-app message keeps getting shown until its expiry date.

5. Which three types of recommendations are supported by Einstein Web Recommendations?
Choose 3 answers

A) Product
B) Banner
C) Brower
D) Content
E) Operating System

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