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Oracle Responsys Marketing Platform 2021 Implementation Essentials Sample Questions:

1. You created a specific filter for the individuals that you want to send a campaign to.
What are the steps to define this filter to be used in a campaign?

A) Locate the campaign in the Manage Campaign section, navigate to the Campaigns workbook, and configure the filter in the Proofing section.
B) Locate the campaignin the Manage Campaign section, navigate to the Campaigns workbook, and assign the filter in the Audiences section.
C) Navigate to the Program Designer, open the program that uses the campaign, and select the filter from the Program Settings.
D) Navigate to the Program Designer, select the Testing tab, open the program that uses the campaign, and select the filter from the Program Settings.
E) Go to the Data Sources section, select the Filters tab, and then select the campaign from the listing.

2. Which statement is true about how you must configure a Responsys Profile list so you can beginsending Mobile SMS campaigns?

A) All the data that you need to use to personalize mobile messages must be stored as columns in the Profile list.
B) You only need to define the COUNTRY_ code if you are sending SMS messages to subscribers outside of the default country setting for your account.
C) You can only modify profile lists used for mobile campaigns through Connect uploads.
D) You can use the same Profile list for mobile campaigns that you are currently using for email campaigns.

3. Which three actions will change the EMAIL_PERMISSION_STATUS_ column for a prole list contact from opt-in toopt-out? (Choose three.)

A) Recipient registers a SPAM complaint for an email.
B) Recipient inbox is full, so the promotional email is rejected by the server.
C) Recipient deletes a promotional email from the inbox.
D) Recipient selects a Reply-to unsubscribe in a promotional email.
E) Use Set Data in a Responsys Program to change the EMAIL_PERMISSION_STATUS_ column in a profile list record from I to O.

4. You are setting up an SFTP gateway to establish the connectionbetween the client's server and Responsys file server.
Which two requirements must be met to set this up properly? (Choose two.)

A) Oracle must generate a public/private key pair for the client to establish the secure connection.
B) Oracle must utilize RSA SSH2 public keys for authentication on the File Transfer server for connection between the clientand the Responsys Platform.
C) The client should send only a public key to Oracle to apply to the SFTP data gateway server.
D) The client must use one key pair to access your SFTP site, because Oracle Responsys cannot support multiple public keys.

5. How should you produce an Insight Report that gives you the total number of individuals (unique email addresses) who clickeda link in an email campaign in the first three days after it was sent?

A) Measure = Single Clicks, Sent Date = 3 days
B) Measure = Responders, Event Date = 3 days
C) Measure = Total Clicks, Interval = 3days
D) Measure = Unique Conversions, Event Date = 3 days
E) Measure = Responders, Interval = 3 days

Solutions: