Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials : 1Z1-1031

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Oracle 1Z1-1031 Exam Syllabus Topics:

Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials Sample Questions:

1. A client has a use case to make significant changes to their taxonomy on an ongoing basis. Which is the correct approach?

A) Use the Self-Classification Category and Rule APIs to make updates to their Self-Classification Taxonomy.
B) Submit Taxonomy Maintenance requests to My Oracle Support.
C) Use the Self-Classification Category and Rule APIs to make updates to their Managed Taxonomy.
D) Use Taxonomy Management in the Partner User Interface.

2. Which type of phint should be created to satisfy an intended connection to demonstrate what type of product is being viewed by the visitor?

A) Key-number (integer or float)
B) Key-number range
C) Key-date pair (exact or relative date)
D) Key-value string pair with an is or contains operator

3. What is the CPS pricing model?

A) This model allows clients to purchase data on a cost per 1,000 impressions basis.
B) This model allows clients to purchase data each time the campaign wins a unique customer attribute.
C) This model allows clients to purchase data on a cost per category agreement.
D) This model allows clients to purchase data based on the overall win rate of the campaign.
E) This model allows clients to purchase data according to the specific terms in their contract for acquiring third-party data from a particular App Partner.

4. Identify three environments where you can successfully execute ID swaps from. (Choose three.)

A) Desktop and mobile web sites
B) OTT box without web view
C) Native apps using BlueKai SDKs using web view
D) Native apps using BlueKai SDKs without web view
E) Hybrid apps using a web view

5. You have just deployed the BlueKai data collection tag on your site and you are interested in understanding the category level inventory trend.
Which statement is true?

A) The data from the tag will be available after 48 hours in the Provider Inventory Report.
B) It can take up to a week for the Provider Inventory Report to reflect this newly onboarded data via the tag.
C) The data from the tag will be available immediately in the Provider Inventory Report.
D) It can take up to 36 hours for the Provider Inventory Report to reflect this newly onboarded data via the tag.
E) The data from the tag will be available after 24 hours in the Provider Inventory Report.

Solutions: